SeaWorld launches "Believe", the most ambitious killer whale production in the parks' history; killer whale shows to continue during construction at Shamu Stadium venues in Orlando, San Diego and San Antonio.

SeaWorld parks across the U.S. have embarked on the most ambitious entertainment project in the brand's 41-year history, a show production called "Believe" that blends new killer whale behaviors with elaborate set pieces, music, choreography and state-of-the-art multimedia. "Believe" at SeaWorld San Antonio will feature a camera suspended from the ceiling of Shamu Stadium, providing guests with incredible overhead views during the show. The project also will include enhancements to the stage and video screen area and a completely new set section at the south end of Shamu Stadium.

Construction is scheduled to begin next week at SeaWorld Orlando and SeaWorld San Diego. Much of the existing above-water stage structures at both parks' Shamu Stadium venues will be removed to make room for complex mechanical set pieces, the world's largest whale tail (more accurately, a "fluke"), fountains, and multimedia equipment that includes video cameras, LED screens and sophisticated sound design. "Believe" will be presented several times daily in all three SeaWorld parks when construction is complete next spring.